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Data collection What is first-party data, how to collect it, and real examples of its benefits for businesses by Felicity Still
Data collection Sales activation 10+ must-use features for successful FMCG marketing campaigns by Braulio
Data collection Dexerto and Qualifio: how to monetise your audience through data collection and targeted ads? by Braulio
Data collection Data segmentation in 2025: towards more precision, privacy and personalisation by Benjamin Leysen
Data collection How the use of personalisation in digital marketing enhances customer engagement by Benjamin Leysen
Data collection Engagement How Clermont Foot 63 use Qualifio to engage and retain their fanbase by Joséphine Pollet
Data collection The importance of a CDP in digital marketing: using data to boost user engagement by Benjamin Leysen
Data collection Leveraging Qualifio for data monetisation and audience engagement: Unidad Editorial’s success story by Anastasia Babatzikis
Data collection Engagement Unilever and Qualifio: from lead generation to consumer conversion and engagement by Braulio
Data collection Infographic insights: forms and opt-ins in data collection and personalised marketing by Braulio
Data collection Qualifio Insights Report: forms and opt-ins in data collection and personalised marketing by Braulio
Data collection Splash out! How changing consumer behaviour is challenging the retail industry by Felicity Still
Data collection Qualifio Insights Report: how major European brands are using data collection by Felicity Still
Data collection Let’s talk shop! Why the retail industry is shining in the digital era by Felicity Still
Data collection Google PAIR: what impact for brands and advertisers? Here’s what the experts think by Felicity Still
Data collection Engagement Sports fans: trends and insights to engage them in a busy digital ecosystem by Felicity Still
Data collection Royal Swinkels Family Brewers: from instincts, to data, to actions by Anastasia Babatzikis
Data collection Engagement Match day analysis: 3 trends influencing the sports industry by Felicity Still
Data collection Continuous communication and personalisation: the basis of LolaLiza’s digital strategy by Anastasia Babatzikis