After conquering the media world, Qualifio has now attracted the biggest brands in Belgium. The digital audience facilitation and qualification platform has convinced many brands to join its user community. For instance, the digital teams from Mobistar, the Belgian National Lottery (via the agency DigitasLBI), L’Oréal, Media Markt, The Walt Disney Company and also Kinepolis have all become users of Qualifio Manager.
Véronique Deconinck, Manager of Integrated Digital, Social & Content Strategy for the Belgian National Lottery: “Qualifio helps us inject more creativity and interactivity into our player experience, with a high degree of flexibility and economies of scale, which is a real strength in an environment where there is so much competition for people’s attention. And its multi-platform approach, which means it can be integrated into our site’s CMS and on Facebook and mobile devices, is ideally suited to our desire to build bridges between our different content platforms”
Pierre Cordier, Online Channels Traffic Manager for Mobistar (Orange Group): “Qualifio is a highly flexible tool, and its analytics are comprehensive and efficient. This simple platform is used by many people within the company, both for content marketing (blogs, website, etc.) and for promoting our products and recruiting new subscribers”
The constant evolution of the Qualifio platform offers a response to the increasing digital challenges that brands face: the personalisation of their communication via the implementation of CRM strategies and tools, database qualification, customer knowledge, editorial strategy or content marketing, moderation of online communities, collection of opt-ins, etc.
About Qualifio: In four years, Qualifio has become the benchmark tool in Europe for the facilitation, qualification and monetisation of digital communities via contests, quizzes, surveys, tests, animated games, etc. Qualifio enables a brand’s various teams (Marketing, Social Media, CRM, Events, etc.) to meet their different marketing, CRM and sales goals on their websites, mobile apps, blogs and Facebook pages. Specifically designed for key accounts with multiple sites, brands and users, Qualifio helps boost their online presence via innovative, viral and effective interactive campaigns.
Along with access to the platform, Qualifio also offers a highly responsive helpdesk, an academy and the platform’s connection with other corporate tools such as CRM, CMS, E-mailing, Single Sign On, Analytics and DMP.
Press contact :
Olivier Simonis, Managing Director
+32 (0)479 70 76 67
New Tech Center
Avenue Einstein 2A