Felicity Still

Data collection

What is first-party data, how to collect it, and real examples of its benefits for businesses

Data collection

Gamification in marketing: strategies, benefits & real examples

Data collection

Splash out! How changing consumer behaviour is challenging the retail industry

Data collection

Qualifio Insights Report: how major European brands are using data collection

Data collection

Let’s talk shop! Why the retail industry is shining in the digital era

Data collection

Data deprecation: a step-by-step guide

Life at Qualifio

Trends Gazelles 2023: Qualifio wins and is ambassador for the medium-sized companies category in Brabant Wallon

Life at Qualifio

2022 in review

Data collection

Google PAIR: what impact for brands and advertisers? Here’s what the experts think

Data collectionEngagement

Sports fans: trends and insights to engage them in a busy digital ecosystem

Engagement

Fan engagement at the heart of the sports industry

Data collectionEngagement

Match day analysis: 3 trends influencing the sports industry

Data collection

4 media trends that are set to shape the industry’s future

Data collection

What is a data collection strategy? Methods, tools and techniques

Data collection

The top 5 challenges faced by media groups in the digital world

Data collection

Value exchange: what are consumers expecting in exchange for their personal data?

Engagement

How to optimise the publisher’s conversion funnel by combining engagement and conversion strategies

Loyalty

Building customer loyalty with earning rules

Life at Qualifio

Qualifio is attending The Publishing Show in London!

Loyalty

What is brand loyalty and why is it important in a cookieless world?

Data collection

Hot topic for 2022: data collection strategies set to be the talk of the town this year

Loyalty

Qualifio Loyalty delivers loyalty programs based on interactions and engagement (Press release)

Life at Qualifio

2021 – A record year for Qualifio (Press release)

Life at Qualifio

2021 retrospective – the year at Qualifio

Life at Qualifio

Qualifio’s “Have an Impact Week” (Press release)

Data collection

How to collect qualitative data in retail? A few ideas with Freedelity and Qualifio

Data collection

Third-party cookies: the end of an era, what the experts are saying

Life at Qualifio

Introducing Quentin Paquot, our new CEO

Life at Qualifio

Qualifio and ClearOn team up in Sweden – making coupons and interactive marketing the perfect pairing (Press release)

Data collection

Are you GDPR compliant?

Life at Qualifio

Qualifio and Tifosi are teaming up to enrich the world of sport with data (Press release)

Life at Qualifio

Qualifio have signed 34 new customers so far this year (Press release)

Data collection

Zero-party data: definition, best practices and use cases

Engagement

Gamification marketing – how it can increase user engagement