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gami

Recopilación de datos

Gamificación: ¿por qué es tan útil en marketing?

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

data deprecation

Recopilación de datos

La depreciación de los datos y cómo hacerle frente

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

banner-blog-use-case-rtbf

Recopilación de datos

Qualifio en el centro de la estrategia de engagement de RTBF

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

por Anastasia Babatzikis

first party data

Recopilación de datos

Datos first-party: ¿Por qué son importantes para las marcas?

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

banner-blog-use-case-swinkels

Recopilación de datos

Royal Swinkels Family Brewers: de la intuición a la acción, a través de la recopilación de datos

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

por Anastasia Babatzikis

media trends

Recopilación de datos

Cuatro tendencias de los medios de comunicación que marcarán el futuro de la industria

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

blog-lolaliza

Recopilación de datos

Comunicación permanente y personalización: la estrategia digital de LolaLiza

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

por Anastasia Babatzikis

data collection strategy

Tu estrategia de recogida de datos en 4 pasos: Desde el zero-party data a la fidelización

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

digital world

Recopilación de datos

Los 5 grandes retos de los medios de comunicación en el mundo digital

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/felicity-blog.jpg" alt="" />

por Felicity Still

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