Where personalisation is heading — and what it takes to make it happen
2026 is the year personalisation finally grows up.
After years of fragmented tools and overhyped promises, companies are shifting toward personalisation that’s practical, connected, and impactful.
Drawing on insights from Ibexa, Raptor, Quable, Actito, Qualifio, Alpha Solutions, Adapt, Ommax, Redkiwi, Forte — and the latest market data — this e-book shows how personalisation is evolving and what it takes to stay ahead.
Inside this e-book, you’ll discover:
- How AI is transforming audience building, journey orchestration, and product discovery.
- Why connected systems are now essential for effective personalisation.
- What dynamic, on-demand customer experiences look like in practice.
- Why product data and first- and zero-party data have become the backbone of personalisation.
- How to move beyond strategy decks to personalisation that delivers results every day.
Don’t let 2026 pass by with fragmented personalisation! Download the e-book now to discover the top personalisation trends of 2026 and see how leading companies are creating connected, impactful customer experiences.
