Blog

Sales activation

How Fleurance Nature used interactive marketing to grow their e-commerce business

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" />

by Tabata Vossen

Inspiration

6 highly effective marketing campaigns to differentiate your food & beverage business

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

Inspiration

January’s campaigns of the month: Dr. Oetker’s contests

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

Inspiration

How UGC, Kinépolis, Pathé use interactive marketing to collect customer data

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

Engagement

User-generated content: Get users to create content for you

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" />

by Tabata Vossen

Inspiration

Football clubs 2.0: how clubs animate, qualify and monetise their fan communities

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

Life at Qualifio

[Infographic] Our 2018 retrospective in images and figures

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

Inspiration

It’s here: our 2019 marketing calendar

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/tabata-blog.jpg" alt="" />

by Tabata Vossen

Engagement

How to increase Facebook engagement with your content

<img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img data-src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" style="--smush-placeholder-width: 100px; --smush-placeholder-aspect-ratio: 100/100;" /><noscript><img src="https://qualifio.com/wp-content/uploads/2021/12/anastasia-blog.jpeg" alt="" />

by Anastasia Babatzikis

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