Checklist

In this simple and playful format, users are allowed to check the elements they agree with among a list of suggested answers. At the end of the list, depending on how many boxes were ticked by the participant, a personalised message appears, which can then be shared on social media.

Segmentation

Monetisation

Engagement

Loyalty

Lead Generation

Virality

New call-to-action

Key features

  • Display customised messages according to participants’ answers
  • Allow participants to share their result on social media
  • Identified or anonymous participation
  • Unlimited number of list items
  • Fully customisable
  • Illustrate questions with media from your computer, YouTube, Vimeo, SoundCloud, etc.
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Example of checklist campaign created by Decathlon.

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Example of checklist campaign created by the newspaper HLN.

Example of checklist campaign for Valentine’s Day. 

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Example of checklist campaign created by the Touring Assurances.

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