Qualifio for media
Your audience is shifting, and harder to monetise
Readers and viewers are moving from print to digital, competition from GAFA for advertising revenue keeps intensifying, and third-party data is becoming increasingly unreliable. Adapting quickly is no longer optional, making direct, owned relationships and data essential to stay competitive.
Engage your audience directly within your content
Increase the time users spend on your website or app by adding engaging quizzes, polls and 50+ other interactive formats into your articles and pages. Keep readers hooked and encourage them to explore more of your content.
Data that turns readers into subscribers
Use interactive formats combined with powerful forms to collect data and turn unknown visitors into known ones. Feed your MarTech stack with that data to personalise offers and convert free readers into paying subscribers.
Turn campaign data into advertiser value
Feature advertisers within your interactive campaigns and enable them to collect your audience's data with consent. Use the audience data you've built over time to create targeted, higher-value advertising spots across your website, social media, and more.
Reward every interaction, build the habit
Create reward programs that give readers a reason to come back to your website or app: points for reading articles, entering contests, or subscribing to your newsletter. The more they engage, the more it becomes part of their routine.
Discover our reward programs