{"id":41554,"date":"2023-10-02T15:25:04","date_gmt":"2023-10-02T13:25:04","guid":{"rendered":"https:\/\/qualifio.com\/?post_type=post&p=41554"},"modified":"2023-10-04T09:04:06","modified_gmt":"2023-10-04T07:04:06","slug":"top-5-de-campanas-de-marketing-interactivas-de-septiembre","status":"publish","type":"post","link":"https:\/\/qualifio.com\/es\/blog\/top-5-de-campanas-de-marketing-interactivas-de-septiembre\/","title":{"rendered":"Top 5 de campa\u00f1as de marketing interactivas de septiembre"},"content":{"rendered":"\n

Septiembre es un mes importante y emocionante para las marcas que buscan captar la atenci\u00f3n de sus audiencias, especialmente durante la \u00e9poca de la vuelta al cole<\/a>.<\/p>\n\n\n\n

\u00bfTienes curiosidad de saber c\u00f3mo las marcas interact\u00faan con sus consumidores durante este mes? Echemos un vistazo m\u00e1s de cerca a nuestras campa\u00f1as de marketing interactivas favoritas del mes pasado.<\/p>\n\n\n\n

1. El concurso con concierto de SNCB<\/h2>\n\n\n\n

Septiembre da paso al nuevo a\u00f1o escolar, trayendo muchas actividades que probar. SNCB, la compa\u00f1\u00eda que gestiona los trenes belgas, lanz\u00f3 un concurso<\/a> con sus partners ofreciendo la oportunidad de ganar un ticket combo (tren + concierto) a sus viajeros, con un concierto de su elecci\u00f3n.<\/p>\n\n\n\n

El concurso se dividi\u00f3 en tres partes:<\/p>\n\n\n\n

    \n
  1. Primero, los participantes tuvieron que votar a su concierto preferido.<\/li>\n\n\n\n
  2. Despu\u00e9s, tuvieron que responder a una pregunta sobre el ticket combo ofrecido por SNCB.<\/li>\n\n\n\n
  3. Finalmente, SNCB hizo a sus participantes dos preguntas graciosas sobre salas de concierto antes de mostrar un formulario, pidi\u00e9ndoles su informaci\u00f3n de contacto.<\/li>\n<\/ol>\n\n\n\n

    En total, \u00a1SNCB ofreci\u00f3 m\u00e1s de 70 tickets!<\/p>\n\n\n\n

    \"sncb-campaign-september\"<\/figure>\n\n\n\n

    2. La campa\u00f1a a dos marcas del FC Groningen<\/h2>\n\n\n\n

    En colaboraci\u00f3n con Pearle Opticiens, el FC Groningen imagin\u00f3 un juego de \u2018\u00bfadivina qui\u00e9n?<\/a>\u2019, retando a los participantes a averiguar qu\u00e9 jugadores formaban parte de una imagen borrosa. \u00a1Una campa\u00f1a divertida para lanzar con una marca que se especializa en el mejor cuidado de los ojos!<\/p>\n\n\n\n

    Los participantes que consiguieron adivinar qu\u00e9 jugadores del FC Groningen aparec\u00edan pasaron a ser elegibles para ganar una tarjeta regalo de Pearle Opticiens.<\/p>\n\n\n\n

    \"fc-groningen-quiz-september\"<\/figure>\n\n\n\n

    3. La campa\u00f1a de couponing de KitKat<\/h2>\n\n\n\n

    Para la vuelta al cole, KitKat invit\u00f3 a sus consumidores a probar sus nuevos cereales de desayuno. \u00bfC\u00f3mo? \u00a1Enviando cupones<\/a> por email! Para recibir sus cupones, los participantes tuvieron que completar un corto formulario con su nombre, direcci\u00f3n de correo electr\u00f3nico y fecha de nacimiento. El formulario tambi\u00e9n inclu\u00eda la opci\u00f3n de registrarse para recibir la newsletter de KitKat, \u00a1aumentando el n\u00famero de suscriptores de la misma!<\/p>\n\n\n\n

    \n
    \n
    \"\"<\/figure>\n<\/div>\n\n\n\n
    \n
    \"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n

    4. El concurso de pizza de Foodsters<\/h2>\n\n\n\n

    La comunidad de Foodsters, que permite a los consumidores descubrir productos nuevos de forma gratuita, lanz\u00f3 un concurso sobre la cocina italiana. Para participar, los consumidores tuvieron que completar un quiz<\/a> con preguntas sobre salsas Miracoli. \u00bfEl premio? Un horno de pizza de exteriores y accesorios perfectos para cocinarlas – un premio por valor de 500\u20ac.<\/p>\n\n\n\n

    \"foodsters-quiz-pizza\"<\/figure>\n\n\n\n

    5. La campa\u00f1a de c\u00f3digos \u00fanicos de LINDA.<\/h2>\n\n\n\n

    En septiembre, la revista LINDA. celebr\u00f3 su 20 aniversario. Imprimieron c\u00f3digos \u00fanicos<\/a> en las diferentes revistas para marcar la ocasi\u00f3n, dando acceso a un concurso online. Los lectores tuvieron que comprar la \u00faltima edici\u00f3n de la revista e introducir su c\u00f3digo \u00fanico online. Descubrir\u00edan de forma instant\u00e1nea si hab\u00edan ganado o no actividades extraordinarias.<\/p>\n\n\n\n

    \"linda-magazine-campaign-unique-code\"<\/figure>\n\n\n\n
    <\/div>\n\n\n\n

    \u00bfQuieres descubrir otras campa\u00f1as inspiradoras creadas por nuestros usuarios?<\/strong>
    \u00c9chale un vistazo a nuestra selecci\u00f3n de las mejores campa\u00f1as de todos los tiempos<\/a>.<\/p>\n\n\n\n

    \"best-campaigns-catalogue-es\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

    Septiembre es un mes importante y emocionante para las marcas que buscan captar la atenci\u00f3n de sus audiencias, especialmente durante la \u00e9poca de la vuelta al cole. \u00bfTienes curiosidad de saber c\u00f3mo las marcas interact\u00faan con sus consumidores durante este mes? Echemos un vistazo m\u00e1s de cerca a nuestras campa\u00f1as de marketing interactivas favoritas del […]<\/p>\n","protected":false},"author":3,"featured_media":41499,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[274],"tags":[],"class_list":["post-41554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inspiracion"],"yoast_head":"\nTop 5 de campa\u00f1as de marketing interactivas de septiembre<\/title>\n<meta name=\"description\" content=\"Echemos un vistazo m\u00e1s de cerca a nuestras campa\u00f1as de marketing interactivas favoritas del mes de septiembre.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qualifio.com\/es\/blog\/top-5-de-campanas-de-marketing-interactivas-de-septiembre\/\" \/>\n<meta property=\"og:locale\" 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