{"id":4373,"date":"2021-12-04T15:48:52","date_gmt":"2021-12-04T14:48:52","guid":{"rendered":"https:\/\/qualifio.com\/?page_id=4373"},"modified":"2026-03-02T09:06:32","modified_gmt":"2026-03-02T08:06:32","slug":"qualifio","status":"publish","type":"page","link":"https:\/\/qualifio.com\/es\/","title":{"rendered":"Qualifio"},"content":{"rendered":"\n<div class=\"wp-block-group hp-top-container is-layout-constrained wp-container-core-group-is-layout-dd1f5268 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-edf03142 wp-block-group-is-layout-flex has-background\" style=\"border-top-left-radius:50px;border-top-right-radius:50px;border-bottom-left-radius:50px;border-bottom-right-radius:50px;min-height:660px;padding-bottom:0;background-image:url(&apos;https:\/\/qualifio.com\/wp-content\/uploads\/2026\/02\/Qualifio-hero-image.webp&apos;);background-size:cover;\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-f36bc466 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-white-color has-text-color has-link-color wp-elements-67c83077cc535c9edb114c751712bd76 is-layout-constrained wp-container-core-group-is-layout-b02493e9 wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color has-manrope-font-family wp-elements-d804a842ebc2205fb2c12a983e5de9f3\" style=\"font-size:clamp(35.641px, 2.228rem + ((1vw - 3.2px) * 2.294), 65px);font-style:normal;font-weight:400;line-height:1.1\">La plataforma de <em>recopilaci\u00f3n de datos<\/em> europea l\u00edder<\/h1>\n\n\n\n<p class=\"has-text-align-center has-manrope-font-family\" style=\"font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.645), 24px);font-style:normal;font-weight:300;line-height:1\">Recopila datos accionables a trav\u00e9s de experiencias interactivas y gamificadas, y construye relaciones duraderas con tus audiencias.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-977212d3 wp-block-buttons-is-layout-flex\" style=\"margin-top:20px;margin-bottom:0;padding-top:0;padding-bottom:50px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-manrope-font-family has-custom-font-size wp-element-button\" href=\"https:\/\/qualifio.com\/es\/solicita-demo\/\" style=\"border-top-left-radius:38px;border-top-right-radius:38px;border-bottom-left-radius:38px;border-bottom-right-radius:38px;background-color:#ff963d;padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.078), 15px);font-style:normal;font-weight:600\">Solicita una demo<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"720\" style=\"aspect-ratio: 1280 \/ 720;\" width=\"1280\" autoplay loop muted src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2026\/02\/Qualifio_FINAL.mp4\" playsinline><\/video><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group wrapper-max white-round-bottom is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:39px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">400+ marcas usan Qualifio en FMCG, medios, deporte, y m\u00e1s<\/p>\n\n\n\n<div class=\"wp-block-fidelo-logo-slider logo-slider\"><a href=\"https:\/\/hello.qualifio.com\/en\/loreal-success-story\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-loreal-homepage.png\" alt=\"Logo 1\"\/><\/a><a href=\"https:\/\/qualifio.com\/es\/blog\/ventaja-interactividad-datos-estrategia-digital-rtl-luxemburgo\/\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-rtl-homepage.png\" alt=\"Logo 2\"\/><\/a><a href=\"https:\/\/qualifio.com\/es\/blog\/valencia-cf-crecer-acercarse-aficionados-dar-visibilidad-sponsors\/\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-valencia-homepage.png\" alt=\"Logo 3\"\/><\/a><a href=\"https:\/\/hello.qualifio.com\/es\/es\/unilever-caso-%C3%A9xito\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-unilever-homepage.png\" alt=\"Logo 4\"\/><\/a><a><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-nestle-homepage.png\" alt=\"Logo 5\"\/><\/a><a><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-dailymail-homepage.png\" alt=\"Logo 6\"\/><\/a><a><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-fff-homepage.png\" alt=\"Logo 7\"\/><\/a><a href=\"https:\/\/qualifio.com\/es\/blog\/comunicacion-permanente-personalizacion-estrategia-digital-lolaliza\/\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/logo-lolaliza-homepage.png\" alt=\"Logo 8\"\/><\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group bg-marine is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns wrapper-max is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-left\" id=\"h-recopilacion-de-datos-simple-con-una-plataforma-intuitiva\">Recopilaci\u00f3n de datos simple con una plataforma intuitiva<\/h2>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns are-vertically-aligned-center main-step-block is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center main-step-number is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"86\" height=\"89\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/circle-01.png\" alt=\"circle-01\" class=\"wp-image-78981\" style=\"width:44px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center main-step-description is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<h3 class=\"wp-block-heading has-text-align-left has-text-color has-link-color wp-elements-166675e15f4424a56949ee904029c8f0\" id=\"h-crea\" style=\"color:#fba026\">CREA<\/h3>\n\n\n\n<p class=\"has-text-align-left\">campa\u00f1as de marketing interactivo como quizzes, sondeos, juegos, y m\u00e1s<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns are-vertically-aligned-center main-step-block is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center main-step-number is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"86\" height=\"89\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/circle-02.png\" alt=\"circle-02\" class=\"wp-image-78985\" style=\"width:44px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center main-step-description is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<h3 class=\"wp-block-heading has-text-align-left has-text-color has-link-color wp-elements-f9e71c89ef15450ec974e006ac5d8cd0\" id=\"h-publicalas\" style=\"color:#61c1db\">PUBL\u00cdCALAS<\/h3>\n\n\n\n<p class=\"has-text-align-left\">en todos tus canales digitales<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns are-vertically-aligned-center main-step-block is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center main-step-number is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"86\" height=\"89\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/circle-03.png\" alt=\"circle-03\" class=\"wp-image-78989\" style=\"width:44px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center main-step-description is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<h3 class=\"wp-block-heading has-text-align-left has-text-color has-link-color wp-elements-7b985bfe944c8cc3bcfd8e55938ec98d\" id=\"h-recopila\" style=\"color:#fbbf26\">RECOPILA<\/h3>\n\n\n\n<p class=\"has-text-align-left\">datos first-party y zero-party y expande tu CRM<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"599\" height=\"559\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/campaigns-examples.webp\" alt=\"campaigns-examples\" class=\"wp-image-78950\" srcset=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/campaigns-examples.webp 599w, https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/campaigns-examples-300x280.webp 300w\" sizes=\"auto, (max-width: 599px) 100vw, 599px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center wrapper-max is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<iframe loading=\"lazy\" width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/idjRtHDMQWo?si=G7mZherHM4F6TMdt\" title=\"YouTube video player\" frameborder=\"0\" style=\"border-radius: 10px\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tu-creas-tus-campanas-nosotros-te-acompanamos\">T\u00fa creas tus campa\u00f1as, nosotros te acompa\u00f1amos<\/h2>\n\n\n\n<p>Qualifio es m\u00e1s que una plataforma. Nuestro equipo de m\u00e1s de 70 personas est\u00e1 dedicado a que alcances el \u00e9xito.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group bg-white wrapper-max is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left\" id=\"h-por-que-elegir-qualifio\">\u00bfPor qu\u00e9 elegir Qualifio?<\/h2>\n\n\n\n<div class=\"wp-block-columns columns-less-margins is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column why-qualifio-step is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group steps-with-icons is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"101\" height=\"100\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/01-stand-out.png\" alt=\"01-stand-out\" class=\"wp-image-78965\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-hazte-destacar\">Hazte destacar<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Elige entre 50+ formatos interactivos: quizzes, sondeos, tests, juegos arcade, landing pages gamificadas y m\u00e1s.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group color-blockquote has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#fff6e6\">\n<p class=\"has-text-align-center\" style=\"font-size:14px\"><em>\u201cMantenemos a nuestras audiencias entretenidas con el variado cat\u00e1logo de formatos interactivos de Qualifio.\u201d<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/berenice-martell.png\" alt=\"berenice-martell\" class=\"wp-image-78997\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong>Berenice Martell<\/strong><br>IT Innovation Manager<br>@ Unilever<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column why-qualifio-step is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group steps-with-icons is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"101\" height=\"100\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/02-stay-agile.png\" alt=\"02-stay-agile\" class=\"wp-image-78969\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-mantente-agil\">Mantente \u00e1gil<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Empieza a crear campa\u00f1as sin ayuda desde el primer d\u00eda; no necesitas tener conocimientos t\u00e9cnicos.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group color-blockquote has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#dff5fb\">\n<p class=\"has-text-align-center\" style=\"font-size:14px\"><em>\u201cQualifio es divertido y accesible: puedes aprender a usarlo por ti misma en una hora.\u201d<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/victoire-auge.png\" alt=\"victoire-auge\" class=\"wp-image-79021\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong>Victoire Aug\u00e9<\/strong><br>Digital Project Manager<br>@ Adopt<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column why-qualifio-step is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group steps-with-icons is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"101\" height=\"100\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/03-collect-actionable-data.png\" alt=\"03-collect-actionable-data\" class=\"wp-image-78973\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-recopila-datos\">Recopila datos<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Identifica a tu audiencia y comprende sus intereses a trav\u00e9s de la recopilaci\u00f3n de datos first-party y zero-party.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group color-blockquote has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#fff7e2\">\n<p class=\"has-text-align-center\" style=\"font-size:14px\"><em>\u201cEn total, Qualifio recopila alrededor del 45% de todos los leads generados para nuestras marcas.\u201d<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/johannes-orskov.png\" alt=\"johannes-orskov\" class=\"wp-image-79013\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong>Johannes \u00d8rskov<\/strong><br>Senior Marketing Automation Lead<br>@ Bonnier Publications<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column why-qualifio-step is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group steps-with-icons is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"101\" height=\"100\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/04-integrate-seamlessly.png\" alt=\"04-integrate-seamlessly\" class=\"wp-image-78977\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-integra-tus-herramientas\">Integra tus herramientas<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Env\u00eda todos los datos recopilados con Qualifio a tus herramientas (CRM, DMP, CMP, etc.); nada de silos de datos.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group color-blockquote has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#e3f4d2\">\n<p class=\"has-text-align-center\" style=\"font-size:14px\"><em>\u201cCon Qualifio, podemos calificar a m\u00e1s de 3 millones de suscriptores en nuestra CRM.\u201d<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"61\" height=\"60\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/renaud-falys.png\" alt=\"renaud-falys\" class=\"wp-image-79017\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong>Renaud Falys<\/strong><br>CRM Project Manager<br>@ RTBF<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:130px\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"130\" height=\"130\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/gdpr-icon.png\" alt=\"gdpr-icon\" class=\"wp-image-79012\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center gdpr-compliant is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-631149d0b2cfc22dc48d8463adeb8a48\" id=\"h-todo-esto\" style=\"color:#12384a;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.645), 24px);\"><strong>\u00a1Todo esto<\/strong><\/h3>\n\n\n\n<p class=\"orange-label\" style=\"font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.645), 24px);\">CUMPLIENDO CON EL RGPD!<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-fidelo-campaign-slider campaign-slider swiper-container\"><div class=\"swiper-wrapper\"><div class=\"swiper-slide\"><div class=\"slider-image\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/ipad-ben-jerry.webp\" alt=\"image-1\" class=\"first-image\"\/><\/div><\/div><div class=\"swiper-slide\"><div class=\"slider-image\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/ipad-clermont.webp\" alt=\"image-2\" class=\"\"\/><\/div><\/div><div class=\"swiper-slide\"><div class=\"slider-image\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/ipad-club-employes.webp\" alt=\"image-3\" class=\"\"\/><\/div><\/div><div class=\"swiper-slide\"><div class=\"slider-image\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/macbook-moulinex.webp\" alt=\"image-4\" class=\"\"\/><\/div><\/div><div class=\"swiper-slide\"><div class=\"slider-image\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2024\/05\/macbook-valentino.webp\" alt=\"image-5\" class=\"last-image\"\/><\/div><\/div><\/div><div class=\"swiper-button-prev\"><\/div><div class=\"swiper-button-next\"><\/div><\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-fidelo-testimonials container-bcg-img homepage-testimonial-box\" data-category=\"homepage-2025\" data-block-style=\"bg-marine\"><div class=\"wrapper-max\"><div class=\"content-text\"><h2 class=\"\">Los \u00e9xitos de nuestros usuarios<\/h2><p class=\"\"><br><\/p><\/div><div class=\"additional-block\"><div class=\"additional-block-box\"><div class=\"text-slider\">    <div class=\"text-slider-slide\">      <article><!-- wp:heading {\"textAlign\":\"center\",\"level\":3,\"style\":{\"color\":{\"text\":\"#fba026\"},\"elements\":{\"link\":{\"color\":{\"text\":\"#fba026\"}}}}} -->\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color\" id=\"h-16-000-miembros-en-un-programa-de-recompensas-en-3-meses\" style=\"color:#fba026\"><strong>16.000 miembros en un programa de recompensas en 3 meses.<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph {\"align\":\"center\"} -->\n<p class=\"has-text-align-center\"><em>\u201cNuestro objetivo actual es el de reforzar la conexi\u00f3n con nuestra comunidad. Qualifio nos proporciona esta oportunidad al involucrar de forma activa a nuestros consumidores con nuestras marcas a trav\u00e9s de formatos interactivos, tanto durante eventos especiales como a trav\u00e9s del a\u00f1o con nuestras iniciativas a largo plazo.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"lightbox\":{\"enabled\":false},\"id\":79036,\"width\":\"auto\",\"height\":\"50px\",\"sizeSlug\":\"full\",\"linkDestination\":\"custom\",\"align\":\"center\"} -->\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/hello.qualifio.com\/es\/groupe-seb-success-story\"><img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"62\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/logo-groupe-seb-grey.png\" alt=\"logo-groupe-seb\" class=\"wp-image-79036\" style=\"width:auto;height:50px\"\/><\/a><\/figure>\n<!-- \/wp:image --><\/article>    <\/div>    <div class=\"text-slider-slide\">      <article><!-- wp:heading {\"textAlign\":\"center\",\"level\":3,\"style\":{\"color\":{\"text\":\"#fba026\"},\"elements\":{\"link\":{\"color\":{\"text\":\"#fba026\"}}}}} -->\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color\" id=\"h-una-tasa-de-opt-in-a-newsletter-del-50\" style=\"color:#fba026\"><strong>Una tasa de opt-in a newsletter del 50%.<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph {\"align\":\"center\"} -->\n<p class=\"has-text-align-center\"><em>\u201cQueremos tener conversaciones reales con nuestros clientes. Queremos hacerles pensar e interactuar en torno a nuestros bloques tem\u00e1ticos. No pretendemos que nuestra comunidad vea solamente anuncios de nuestros productos. Nuestro objetivo es contar una historia, y Qualifio es una herramienta genial para ello ya que nos permite inspirar e informar a nuestra audiencia y ahondar en nuestro mensaje.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"lightbox\":{\"enabled\":false},\"id\":3639,\"width\":\"auto\",\"height\":\"60px\",\"sizeSlug\":\"full\",\"linkDestination\":\"custom\",\"align\":\"center\"} -->\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/qualifio.com\/es\/blog\/coop-supermercados-atraer-trafico-online-construir-comunidad\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"625\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-coop.png\" alt=\"logo-coop\" class=\"wp-image-3639\" style=\"width:auto;height:60px\" srcset=\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-coop.png 1280w, https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-coop-300x146.png 300w, https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-coop-1024x500.png 1024w, https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-coop-768x375.png 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/a><\/figure>\n<!-- \/wp:image --><\/article>    <\/div>    <div class=\"text-slider-slide\">      <article><!-- wp:heading {\"textAlign\":\"center\",\"level\":3,\"style\":{\"color\":{\"text\":\"#fba026\"},\"elements\":{\"link\":{\"color\":{\"text\":\"#fba026\"}}}}} -->\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color\" id=\"h-una-tasa-de-conversion-del-5-al-10\" style=\"color:#fba026\"><strong>Una tasa de conversi\u00f3n del 5 al 10%.<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph {\"align\":\"center\"} -->\n<p class=\"has-text-align-center\"><em>\u201cActualmente, la tasa de conversi\u00f3n de nuestros concursos realizados con Qualifio se sit\u00faa entre el 5 y el 10%. Esto significa que, de 25.000 participaciones \u00fanicas, conseguimos 1200-2500 nuevos suscriptores a las revistas impresas\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"lightbox\":{\"enabled\":false},\"id\":2156,\"scale\":\"cover\",\"sizeSlug\":\"full\",\"linkDestination\":\"custom\",\"align\":\"center\"} -->\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/qualifio.com\/es\/blog\/nuevos-suscriptores-de-pagos-bonnier-publications\/\"><img loading=\"lazy\" decoding=\"async\" width=\"164\" height=\"26\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo-bonnier.png\" alt=\"logo-bonnier\" class=\"wp-image-2156\" style=\"object-fit:cover\"\/><\/a><\/figure>\n<!-- \/wp:image --><\/article>    <\/div>    <div class=\"text-slider-slide\">      <article><!-- wp:heading {\"textAlign\":\"center\",\"level\":3,\"style\":{\"color\":{\"text\":\"#fba026\"},\"elements\":{\"link\":{\"color\":{\"text\":\"#fba026\"}}}}} -->\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color\" id=\"h-el-10-de-nuestros-nuevos-prospectos-se-convierte-en-consumidores\" style=\"color:#fba026\"><strong>El 10% de nuestros nuevos prospectos se convierte en consumidores.<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph {\"align\":\"center\"} -->\n<p class=\"has-text-align-center\"><em>\u201cIntentamos hacer campa\u00f1as fuera de lo com\u00fan y comunicarnos al m\u00e1ximo con nuestro p\u00fablico objetivo, ya sea en nuestras redes sociales o a trav\u00e9s de nuestra newsletter. Los juegos creados con Qualifio cada mes nos ayudan en este proceso. Convertimos en compradores el 10% de los leads procedentes de Qualifio.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"lightbox\":{\"enabled\":false},\"id\":39202,\"width\":\"auto\",\"height\":\"60px\",\"sizeSlug\":\"full\",\"linkDestination\":\"custom\",\"align\":\"center\"} -->\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/qualifio.com\/es\/blog\/comunicacion-permanente-personalizacion-estrategia-digital-lolaliza\/\"><img loading=\"lazy\" decoding=\"async\" width=\"287\" height=\"156\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2023\/04\/logo-lolaliza.png\" alt=\"logo-lolaliza\" class=\"wp-image-39202\" style=\"width:auto;height:60px\"\/><\/a><\/figure>\n<!-- \/wp:image --><\/article>    <\/div>    <div class=\"text-slider-slide\">      <article><!-- wp:heading {\"textAlign\":\"center\",\"level\":3,\"style\":{\"color\":{\"text\":\"#fba026\"},\"elements\":{\"link\":{\"color\":{\"text\":\"#fba026\"}}}}} -->\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color\" id=\"h-5-5-millones-de-usuarios-alcanzados-en-un-ano\" style=\"color:#fba026\"><strong>5,5 millones de usuarios alcanzados en un a\u00f1o.<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph {\"align\":\"center\"} -->\n<p class=\"has-text-align-center\"><em>\u201cCon Qualifio, podemos cumplir dos objetivos: en primer lugar, aumentar el n\u00famero de contactos que tenemos en nuestra base de datos y, en segundo lugar, trabajar en la mejora de la calidad de estos contactos. Cuando lanzamos el programa de captura de datos, ten\u00edamos 0 contactos en nuestro CRM. Hoy, en Italia, donde iniciamos el primer programa piloto, m\u00e1s del 50% de los contactos proceden de Qualifio.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"lightbox\":{\"enabled\":false},\"id\":4688,\"width\":\"auto\",\"height\":\"30px\",\"sizeSlug\":\"full\",\"linkDestination\":\"custom\",\"align\":\"center\"} -->\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/hello.qualifio.com\/es\/descarga-caso-exito-loreal\"><img loading=\"lazy\" decoding=\"async\" width=\"398\" height=\"72\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo_loreal.png\" alt=\"logo_loreal\" class=\"wp-image-4688\" style=\"width:auto;height:30px\" srcset=\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo_loreal.png 398w, https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/logo_loreal-300x54.png 300w\" sizes=\"auto, (max-width: 398px) 100vw, 398px\" \/><\/a><\/figure>\n<!-- \/wp:image --><\/article>    <\/div><\/div><div class=\"bcg-img-content\"><img decoding=\"async\" alt=\"background-testimonials\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/bg-leslie.jpg\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-fidelo-content-image content-img\" data-order-inverse=\"true\" data-block-style=\"bg-white\"><div class=\"classic-content\"><div class=\"classic-content-img\"><img decoding=\"async\" alt=\"integrations-logos\" class=\"small-img\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/integrations-logos-2025-big.png\"\/><\/div><article class=\"content-text\">\n<h2 class=\"wp-block-heading\" id=\"qualifio-works-with-the-tools-you-re-already-using\">Qualifio encaja con las herramientas que ya usas<\/h2>\n\n\n\n<p>Integra perfectamente Qualifio con cualquiera de tus herramientas: SSO, CRM, automatizaci\u00f3n de marketing, DMP, CMP, an\u00e1lisis de datos, \u00a1y m\u00e1s! Elige entre nuestras integraciones est\u00e1ndar o colabora con nuestro equipo de integraciones para encontrar una soluci\u00f3n a medida.<\/p>\n\n\n\n<div class=\"hs-web-interactive-inline\" style=\"\" data-hubspot-wrapper-cta-id=\"366103285980\"> \n <a href=\"https:\/\/cta-eu1.hubspot.com\/web-interactives\/public\/v1\/track\/click?encryptedPayload=AVxigLKaFJMA%2FalnK%2FrAMavx4UAmt%2Br2cS3VinIwJp%2BkywNjNobrOARAG6fwkGFp6Fe16m7B8CYmayYBBtzZ%2Bm%2FI2qj9dVA9atVMzuoxWcSnXi6vVZ3WiT%2FR9BpZ1QVFcVCQRE3C8mIaCQW6u3KBghhbRe6wtOkOFpQWP2SvGHI3xAXYW1sXhyZVThol&amp;portalId=147199682\" class=\"hs-inline-web-interactive-366103285980 qlf-cta  \" data-hubspot-cta-id=\"366103285980\"> Descubre todas las integraciones <\/a> \n<\/div>\n<\/article><\/div><\/section>\n\n\n\n<section class=\"wp-block-fidelo-cards-wrap-home\" data-order-inverse=\"false\" data-block-style=\"bg-light-grey\"><h2>Las \u00faltimas novedades en recopilaci\u00f3n de datos<\/h2><div class=\"wrapper-max container-blog\"><div class=\"fixed-cards-row\"><div class=\"blog-item fixed-card-1\"><a href=\"https:\/\/qualifio.com\/es\/blog\/nestle-qualifio-recopilacion-engagement-estrategia-de-datos-global-enmundo-sin-cookies\/\" class=\"full-hover-link\"><\/a><figure><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/12\/nestle-case.png\" alt=\"nestle\u0301-case\"\/><\/figure><article class=\"blog-item-txt\"><article><p class=\"blog-article-type white\" data-block-style=\"white\">Caso de \u00e9xito<\/p><h3>De la recopilaci\u00f3n al engagement, una estrategia de datos global en un mundo sin cookies<\/h3><a> Read more <\/a><\/article><\/article><\/div><div class=\"blog-item fixed-card-2\"><a href=\"https:\/\/qualifio.com\/es\/campanas-marketing-interactivo\/solucion-de-fan-engagement\/\" class=\"full-hover-link\"><\/a><figure><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/fan-engagement.png\" alt=\"fan-engagement\"\/><\/figure><article class=\"blog-item-txt\"><article><p class=\"blog-article-type dark-blue\" data-block-style=\"dark-blue\">Engagement<\/p><h3>Impulsa la lealtad y los ingresos gracias a una soluci\u00f3n de fan engagement<\/h3><\/article><\/article><\/div><div class=\"blog-item fixed-card-3\"><a href=\"https:\/\/qualifio.com\/es\/blog\/datos-first-party\/\" class=\"full-hover-link\"><\/a><figure><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/first-party-data.png\" alt=\"first-party-data\"\/><\/figure><article class=\"blog-item-txt\"><article><p class=\"blog-article-type dark-blue\" data-block-style=\"dark-blue\">Recopilaci\u00f3n de datos<\/p><h3>Qu\u00e9 son los datos first-party, c\u00f3mo recopilarlos, y ejemplos de beneficios para empresas<\/h3><\/article><\/article><\/div><\/div><div class=\"blog-item-wrapper\">\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.com\/es\/blog\/calendario-de-marketing-de-2026-fechas-clave\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"calendario-de-marketing-2026\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/09\/banner_blog_mkt_calendar_2026_es.webp\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"blue\">Inspiraci\u00f3n<\/p><h3>Calendario de marketing de 2026: fechas clave e inspiraci\u00f3n para una estrategia ganadora<\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2023\/10\/josephine-blog.jpg\"\/><article><p class=\"author\">Jos\u00e9phine Pollet<\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n\n\n\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.com\/es\/blog\/campanas-de-marketing-de-otono-black-friday-halloween\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/08\/banner_blog_types_of_data_collection.webp\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"green\">Recopilaci\u00f3n de datos<\/p><h3>T\u00e9cnicas de recopilaci\u00f3n de datos y sus usos para el negocio moderno<\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2023\/10\/braulio-blog.jpg\"\/><article><p class=\"author\">por Braulio<\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n\n\n\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.com\/es\/blog\/ideas-marketing-de-futbol-para-la-copa-mundial\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"banner-blog-world-cup-inspiration-2024_1x\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/12\/banner-blog-world-cup-inspiration-2024_1x.webp\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"blue\">Inspiraci\u00f3n<\/p><h3><strong>13 ideas de marketing de f\u00fatbol para conectar con tu audiencia durante la Copa Mundial<\/strong><\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2023\/10\/josephine-blog.jpg\"\/><article><p class=\"author\">Jos\u00e9phine Pollet <\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n<\/div><\/div><\/section>\n\n\n\n<div class=\"wp-block-group bg-white is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group wrapper-max is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-preguntas-frecuentes\">Preguntas frecuentes<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group faq-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-que-es-una-plataforma-de-recopilacion-de-datos-y-por-que-es-importante-en-marketing\">\u00bfQu\u00e9 es una plataforma de recopilaci\u00f3n de datos y por qu\u00e9 es importante en marketing?<\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Una plataforma de recopilaci\u00f3n de datos es una herramienta que ayuda a las marcas a recopilar datos accionables de sus audiencias, incluyendo datos demogr\u00e1ficos, preferencias y patrones de comportamiento. Esta informaci\u00f3n puede despu\u00e9s ser usada para crear experiencias personalizadas que potencian el engagement y la fidelidad, y que incrementan los ingresos eventualmente.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-como-puede-qualifio-ayudar-a-recopilar-datos-first-party-y-zero-party-a-traves-del-marketing-interactivo\">\u00bfC\u00f3mo puede Qualifio ayudar a recopilar datos first-party y zero-party a trav\u00e9s del marketing interactivo?<\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Con Qualifio, las marcas pueden generar engagement a lo largo de m\u00faltiples canales digitales, usando quizzes, encuestas, concursos, y otros m\u00e1s de 50 formatos interactivos, sin necesidad de emplear habilidades t\u00e9cnicas. Estas entretenidas campa\u00f1as interactivas, combinadas con poderosos formularios y opt-ins, permiten a las marcas recopilar datos first-party y zero-party cumpliendo con el RGPD, apoyadas a la vez por estad\u00edsticas detalladas e integraciones con otras plataformas.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-cuales-son-las-principales-funciones-de-la-plataforma-de-recopilacion-de-datos-de-qualifio\">\u00bfCu\u00e1les son las principales funciones de la plataforma de recopilaci\u00f3n de datos de Qualifio?<\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Qualifio ofrece un amplio rango de funciones que ayudan a las marcas a recopilar y utilizar datos de sus audiencias de forma efectiva:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u00e1s de 50 formatos interactivos, incluyendo quizzes, juegos, encuestas, y m\u00e1s<\/li>\n\n\n\n<li>Recopilaci\u00f3n y enriquecimiento de datos ilimitado con poderosos formularios y opt-ins<\/li>\n\n\n\n<li>Integraci\u00f3n plena con CRMs y herramientas de email marketing y an\u00e1lisis de datos<\/li>\n\n\n\n<li>Opciones de segmentaci\u00f3n y personalizaci\u00f3n avanzadas en campa\u00f1as<\/li>\n\n\n\n<li>Informes estad\u00edsticos y de rendimiento de campa\u00f1as en tiempo real<\/li>\n\n\n\n<li>Personalizaci\u00f3n de campa\u00f1as flexible para representar la identidad de tu marca<\/li>\n<\/ul>\n\n\n\n<p>Estas funciones facilitan crear campa\u00f1as de marketing interactivo atractivas a la vez que centralizan los datos recopilados.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-es-qualifio-una-plataforma-de-recopilacion-de-datos-segura-y-que-cumple-con-el-rgpd\">\u00bfEs Qualifio una plataforma de recopilaci\u00f3n de datos segura y que cumple con el RGPD?<\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>S\u00ed. Qualifio cumple con el RGPD y est\u00e1 dise\u00f1ada para ayudar a las marcas a recopilar y gestionar datos de sus audiencias de forma segura. La plataforma incluye una Caja de Herramientas RGPD, que te permite cumplir con el reglamento en diferentes \u00e1reas: gestionar consentimiento, exportar o eliminar datos de participantes, mostrar pol\u00edticas de privacidad o hacer seguimiento de actividad relacionada con el RGPD. Estas funciones facilitan la recopilaci\u00f3n de datos a la vez que te ayudan a ser transparente con tu audiencia y fomentar su confianza.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-donde-puedo-publicar-mis-campanas-de-qualifio-paginas-web-apps-moviles-redes-sociales\">\u00bfD\u00f3nde puedo publicar mis campa\u00f1as de Qualifio (p\u00e1ginas web, apps m\u00f3viles, redes sociales)?<\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Las campa\u00f1as de Qualifio pueden ser publicadas a lo largo de diferentes canales, incluyendo p\u00e1ginas web, apps m\u00f3viles y landing pages. Puedes tambi\u00e9n activarlas a trav\u00e9s de redes sociales, campa\u00f1as de emailing y pop-ups. Esta flexibilidad te permite alcanzar a tu audiencia all\u00e1 donde est\u00e9, maximizando la participaci\u00f3n y unificando la recopilaci\u00f3n de datos desde m\u00faltiples puntos de contacto.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group faq-item is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading faq-question\" id=\"h-necesito-tener-habilidades-tecnicas-para-crear-y-gestionar-campanas-con-qualifio\"><strong>\u00bfNecesito tener habilidades t\u00e9cnicas para crear y gestionar campa\u00f1as con Qualifio?<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-group faq-answer is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>No. No necesitas tener habilidades t\u00e9cnicas para usar Qualifio. La plataforma se basa en un uso aut\u00f3nomo de los usuarios, con una interfaz intuitiva que ayuda a los marketers a dise\u00f1ar, lanzar y gestionar campa\u00f1as sin necesidad de saber programaci\u00f3n. A la misma vez, opciones de personalizaci\u00f3n avanzadas est\u00e1n disponibles para aquellos que quieran tener m\u00e1s control, y el equipo de soporte de Qualifio siempre est\u00e1 disponible para resolver tus dudas.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<script>\n  const faqItems = document.querySelectorAll('.faq-item');\n\n  faqItems.forEach(item => {\n    const question = item.querySelector('.faq-question');\n    question.addEventListener('click', () => {\n      \/\/ bascule l\u2019\u00e9tat actif\n      item.classList.toggle('active');\n\n      \/\/ si tu veux que seulement un \u00e9l\u00e9ment soit ouvert \u00e0 la fois :\n      faqItems.forEach(otherItem => {\n        if(otherItem !== item) {\n          otherItem.classList.remove('active');\n        }\n      });\n    });\n  });\n<\/script>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group wrapper-max request-demo-box has-marine-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:1px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"137\" src=\"https:\/\/qualifio.com\/wp-content\/uploads\/2025\/10\/platform-overview.png\" alt=\"platform-overview\" class=\"wp-image-78959\" style=\"object-fit:cover\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center mobile-centered is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-f16f5e3ee796af9e5e7b85961ad99089\" id=\"h-te-interesa-una-demo-de-nuestra-plataforma-de-recopilacion-de-datos\" style=\"color:#ffffff\">\u00bfTe interesa una demo de nuestra plataforma de recopilaci\u00f3n de datos?<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<div class=\"wp-block-group align-center is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"hs-web-interactive-inline\" style=\"\" data-hubspot-wrapper-cta-id=\"366103566548\"> \n <a href=\"https:\/\/cta-eu1.hubspot.com\/web-interactives\/public\/v1\/track\/click?encryptedPayload=AVxigLLlWlBeGzkm4btcivmhKe7MFBHNADmo31%2BMfVD4plCiS28yMYEv2O0jDoA6VlaKOy0K0dgtE%2Fwg0KRcUhnCXWvQ0i7yBcIzDQZWVI%2BVnM4F6pzGXFIikD5sEl2TtL8wdEY337DT4y62f%2BFLbHaKFfWOelp3gZozoSGBsny%2FO%2B3pqQ6Iy95ERO%2Fr&amp;portalId=147199682\" class=\"hs-inline-web-interactive-366103566548 qlf-cta  \" data-hubspot-cta-id=\"366103566548\"> \u00a1Ponte en contacto! <\/a> \n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La plataforma de recopilaci\u00f3n de datos europea l\u00edder Recopila datos accionables a trav\u00e9s de experiencias interactivas y gamificadas, y construye relaciones duraderas con tus audiencias. 400+ marcas usan Qualifio en FMCG, medios, deporte, y m\u00e1s Recopilaci\u00f3n de datos simple con una plataforma intuitiva CREA campa\u00f1as de marketing interactivo como quizzes, sondeos, juegos, y m\u00e1s PUBL\u00cdCALAS [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4373","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - 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