New Qualifio’s customer: Radio Classique (France)
Radio Classique has started using Qualifio with a fun ‘Bach vs Beethoven’ battle. The contest is linked to a poster campaign displayed over main French cities, making the physical and the digital world interconnected.
Already used by most of the French and Belgian national radio stations (RTL, RTL2, Fun Radio, Europe1, RMC, Nostalgie, Rire&Chansons, Radio2, Radio Contact, NRJ …), Qualifio has rapidly become a key tool, used in almost every media digital strategies.
By choosing Qualifio, Radio Classique will be able to easily optimise its digital presence by fastly creating quizzes, contests, polls or more to support their marketing, advertising and editorial campaigns.
About Radio Classique
Radio Classique was founded in 1983 and has since 2007 belonged to Les Echos Media Group.