The Marie Claire Group chooses Qualifio to enhance its digital presence
Qualifio welcomes one of the first French publishing groups as user of its technical platform
to engage, retain, monetize, and qualify its digital communities.
Most of Marie Claire Group’s brands will optimise their digital presence by easily and fastly creating quizzes, contests, polls or more to support their marketing, advertising and editorial campaigns.
Some examples ? Check these live campaigns :
- An Esthée Lauder contest on Cosmopolitan
- The babies products’ brand “Dodi” highlighted via a quiz on Famili
- A Facebook contest on Marie Claire Maison
Marie Claire Group is one of the most prestigious French press group with 25 millions copies sold annually through magazines such as Marie Claire, Famili, Cosmopolitan or Magic Maman. Marie Claire publish also various editions internationally.